Top Tips On Retail Jewelry Displays And Packaging

By Frances Wright


Attracting the right clients to your boutique demands getting a few things right. From the way your products are arranged to lighting, a lot goes into making money from your line of business. In this read, several things regarding retail jewelry displays and packaging are discussed. Learn more about them to make your venture a successful one.

You need to select the right proportion and scale for your showcase. The pieces need to be complimentary to the size of display area, whether they are in a gallery or retail shop. The spaces should not be too small or large for the jewelry. It is also advisable not to confuse your clients with too many colors. Try to have a consistent look throughout your store or retail area.

You can use the right colors to create the desired contrast. To effectively capture the attention of your customers, divergence is the most appropriate method to use. Always find ways of making the jewelries you want people to focus on stand out. This makes it important to select the right color scheme without overdoing anything. In addition, you want to be cautious not to overuse any particular color.

Create the right depth and dimension for your gallery or store. This requires carefully positioning each piece in a particular place while avoiding overcrowding. Your shop also needs to be well lit if the desired shine from the necklaces and earrings is to be achieved. The use of mirrors of varying sizes and shapes is also recommended, especially for smaller spaces like booths.

Not every customer will be confident enough to ask you for prices of the various items on display. Most prefer finding out themselves the prices you charge for the showcased products. You are thus advised to suitably attach price tags to each piece on sale. This makes it possible for window shoppers to come back to make a purchase once they are ready to spend.

The stands require regular maintenance. It is important to inspect them to under adequate lighting to find out if there are areas that are worn out or faded. This process will also help you identify places that have gathered dirt and dust over time. If you realize that the equipment is beyond repair, shop for newer replacements. Once you have done that, take a look around through the eyes of your clients.

There are a various places from which you can source for the right in-store equipment. First, you may need to research for online suppliers over the internet. With the many suggestions you will find, identifying the best should not be hard. Still, you may seek referrals from people close to you or other people running businesses similar to yours.

Research on the reputation of sellers of jewelry packaging and showcasing products you want to buy from. You also want to deal with people who provide after-sales services to their clients including installations and maintenance. To get good prices, seek quotations to compares from different sellers within your state.




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